Nokia Create for Millions consumer and developer competition

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Nokia's Series 40 mobile phones bring the Web -and now apps - to the Next Billion
Espoo Finland, June 28, 2011 - Nokia announced today "Create for Millions" a global competition that brings consumers and developers together to create applications for Nokia's Series 40 mobile phones.

Nokia C7

Create for Millions also provides developers an opportunity to bring Java and web apps to millions of consumers worldwide and win their share of cash and prizes valued at one million euros. Nokia's Series 40 mobile phones play a key role in Nokia's strategy to bring the Web to the next billion, particularly in emerging markets where a consumer's first web experience is often through the mobile phone. As the largest mobile platform in the world by volume, more than half a billion Nokia Series 40 mobile phones are in consumer's hands today.
From Idea to Creation - Create for Millions for Consumers

Nokia's Create for Millions challenges consumers to submit their best ideas for the applications they'd like to see on Nokia Series 40 mobile phones. Authors of the winning entries may see their ideas come to life in person at Nokia World later this year and can meet the developers who created them. In addition to a free expenses-paid trip to Nokia World, winning consumer's can play with their new app on the latest Nokia Series 40 phone given during Nokia World.

Consumers are encouraged to submit ideas in one of three categories: health & education; social networking & location; and games & infotainment. Additionally, consumers can vote on entries and comment or collaborate on ideas already submitted.

Consumers can learn more and enter the app idea challenge by visiting http://www.nokia.com/create4millions.

Developer contest offers cash and prizes worth one million euros 
Nokia's Series 40 phones have experienced more than 35 percent growth in download volumes in the past two months making up about a quarter of the total downloads from Nokia's Ovi Store. Nokia's Create for Millions enhances this growing opportunity with a competition featuring a prize pool of cash and prizes worth one million euros.

In this competition, developers are invited to submit Java and web apps for Nokia Series 40 phones in four categories:

• In the Know - News and locally relevant information apps
• Fun & Games - Games and entertainment apps 
• Emotional Closeness - Social networking apps 
• Access to Knowledge - Life improvement apps, for example education or health  

For each of the four contest categories listed above, there will be 10 cash prizes, with a top prize of EUR 50 000 in each category. Top apps in each category win a variety of non-cash prizes such as user experience reviews and app marketing assistance.   In addition, special prizes will be awarded to apps that showcase the best touch feature in an app, the best location-aware app and the best overall Series 40 web app.

For developers, development tools, terms and conditions and detailed information on the judging, prizes and how to enter are available from the Nokia Developer website http://developer.nokia.com/create4millions.


Regional versions of this global developer competition with additional prizes will be announced soon.

Entry deadline is September 20, 2011.

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